Salisbury-based Major Tom are supporting long-term client Ed Sheeran with a full production package on his current ‘Divide Tour’, an extraordinary global trek for the singer-songwriter that started in early 2017 and is scheduled to finish some 20 months later in November 2018.
Soon after Ben Tredwell’s visit he received a request from Major Tom, to assist with an on-the-road upgrade to their comms system.
Ben arranged a demo of the Clear-Com Freespeak II system at Sheeran’s Manchester concert and then subsequently delivered and assisted with the setup of the final configuration at the Newcastle show.
‘The Only Thing More Dangerous Than Ignorance is Arrogance’
How industry ‘Lingo’ can ruin a budding relationship
We work in a very competitive market, roughly speaking when talking with a potential new customer we have maybe a 5-minute window to make, not just a good impression, but also an impression of trust.
Trust is so important for the ongoing relationship between a customer and supplier, with trust in place everyone wins, but it must be earned, and can easily disappear – even before it has had a chance to build.
Physical facilities in the RAI have been improved, and with rumours of converting the temporary structures into more permanent ones, I got the sense of an improved market. Our social event on the Saturday evening was well attended, there were lots of interesting conversations and from what I recall no-one was seen crying into their drink – by the way thanks to all that attended.
At IBC last year there was a lot of buzz around VR, 360 and Cloud, this year the Tyrell team witnessed a lot of true cloud remote editing.
Media Central Cloud UX has been launched as a product, a unified HTML 5 UI, connects to your Avid PAM, Avid iNews, Avid MAM and a range of certified third parties. Avid have a road-map to be bring all their applications in the enterprise and post production to the same web-based GUI. Unfortunately, it’s a complete rebuild of the Media Central cluster and the headache of a new avid licencing model.