Media Central Cloud UX has been launched as a product, a unified HTML 5 UI, connects to your Avid PAM, Avid iNews, Avid MAM and a range of certified third parties. Avid have a road-map to be bring all their applications in the enterprise and post production to the same web-based GUI. Unfortunately, it’s a complete rebuild of the Media Central cluster and the headache of a new avid licencing model.
Impact of SMPTE 2110/2022 on Infrastructure
I suspect that there were a comparable number of SMPTE logos to pints of larger at IBC this year. SMPTE 2110 is a standard that has been touted as a sea change for the industry taking uncompressed video transport away from proprietary video hardware onto consumer IT equipment harnessing the conveniance of multicast, so you can chuck out all your flaky DA frames.
As in every transition, broadcasters cannot simply replace the whole SDI equipment pool with new IP native products, the expected life span of SDI kit out in the field is going to run into several more years so the first thing people are going to want to do is to bridge the SDI world into an IT infrastructure.